Designed by Feedback From Cats and Dogs
If you've ever shared your home with a dog or a cat, you already know this: they rarely use the bed you carefully bought for them. Instead, they settle wherever they like – your favourite armchair, the sofa, or a pile of freshly folded laundry. They know exactly what comfort feels like – for them.
It didn't take long for Wigiwama to notice this pattern. The first hints came from the community itself – photos of cats and dogs happily taking over Beanbag Chairs. "We realised it had already become one of our most popular products among pets," laughs Anastasia, the founder of Wigiwama. "So instead of trying to stop them, we thought: why not make one that's actually theirs?"
It was one of those ideas that felt obvious once we started paying attention. Rather than seeing it as just a funny and heartwarming coincidence, we took it as design feedback from family members who would never pretend to like an uncomfortable chair. That's how the Pet Collection began.